Page 65 - Pay Magazine s2014

ConsumeR Champion
The card, product, program or service that delivers the best consumer value proposition for the combination of features, functionality, service and price.
volume 7 • fall 2014
paysafecard
paysafecard.com Wertkarten AG
paysafecard offers a fee-free secure payment option for buying digital goods without a bank account or a credit or
debit card—perfect for unbanked consumers and those who don’t want to share financial account details online. Sold through 450,000-plus sales outlets worldwide, paysafecard enables users to convert cash into a voucher with a 16-digit PIN.
Opening the door to e-commerce for cash- based consumers, paysafecard helps users control their spending in the booming digital games arena. For merchants, paysafecard PINs ensure prompt reimbursement,
while minimizing concerns about fraud and chargebacks.
In 2013, paysafecard deployed a unique feature, the “my paysafecard” account-based service. It’s an online cash account that requires only an email address and mobile phone number. Registration is free, and it’s the only solution that offers consumers the benefit of paying with cash without providing a credit card, debit card or bank account.
The paysafecard app enables users to check their balances from anywhere. The mobile app’s GPS feature provides a list of the nearest paysafecard retails outlets, plus periodic promotions and prizes. The app also invites users to rate various paysafecard outlets for service quality and efficiency.
Last year, paysafecard expanded to Australia, Gibraltar, Bulgaria and Lithuania; in 2014, Peru and Uruguay followed. paysafecard is now available in 39 countries worldwide, including Europe, Australia and America.
cash4web MasterCard
PayLife Bank GmbH
ICE Travellers Cashcard
International Currency Exchange, Lenlyn Group
winneRs
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